Some of the featured activities included in content marketing are writing articles for website marketing purposes in search engines, reading and posting multimedia content to maintain a business website on social networks, as well as preparing and creating tailored newsletters via email networks.
You can also post content marketing papers using sophisticated advertisement systems such as Taboola and TripleLift – called native advertising.
The distribution of marketing material across the platform as part of PR and reputation management is also essential, as are any additional actions that allow you to direct the right content to the right audience at any given moment.